Finding one’s niche in the highly competitive market of breakfast cereals can be a daunting task. There are only a few specific grains used and only so many shapes they can be formed into. Sure, you can add some colored marshmallows to the mix, but beyond that, there is little that hasn’t already been tried. General Mills, however, slyly decided to take the focus off the cereal and put it on the milk, in a delightful concoction known as Crazy Cow cereal.
Introduced in 1971, Crazy Cow cereal was available in two flavors, strawberry and chocolate. But the real fun came when milk was added to the mix, for each little ball of cereal goodness was coated with a powder that would dissolve when the milk was poured. Consume all of the crunchy morsels and you were left with a bowl of yummy chocolate or strawberry flavored (and colored) milk to finish off the meal.
Featuring a big, smiling cow on the front of every box, Crazy Cow is also a very familiar brand with fans of Star Wars, thanks to a series of collectible cards that were used as a promotional item and have since become highly collectible. But even those without a fondness for science fiction, a cereal that rewards the consumer with a tasty beverage at the end of breakfast is one that is certain to be fondly remembered by the masses. Crazy Cow undeniably found a unique niche that would keep its memory alive for decades beyond its lifespan.
Did a box of this beloved cereal ever make its way to your breakfast table? Did you have a preference between the two flavors? Share your memories of Crazy Cow cereal with us in our comments section as we pay tribute to this kid’s food from yesteryear.