Good & Plenty

Good & Plenty

For those who don’t harbor an aversion to the black variety of licorice, movie theaters have long offered a special treat – those little capsule shaped white and pink delicacies known as Good & Plenty. Fans will attest that they are both good and plentiful, and they also happen to be the oldest branded candy in the United States.

The pink and white licorice filled candies date all the way back to 1893, when they were first made by the Quaker City Confectionery Company in Philadelphia. In the 50s, the company introduced their longtime mascot, the irrepressible Choo Choo Charlie, a train engineer who used them for fuel to power his locomotive.

Some time later, Good & Fruity was introduced, allowing those who preferred fruit flavors to licorice to also enjoy the uniquely shaped candy. Originally, they were filled with red licorice, but the filling was eventually changed to a fruit flavored Gel.

Beatrice Foods eventually bought the Good & Plenty brand in 1982 and the product eventually ended up in the hands of Hershey, where it remains today. Good & Fruity was discontinued at one point, but in 2008, Hershey decided to re-introduce the beloved candy as a companion to the licorice flavored family member.

Thanks to this reprieve, whether you love licorice or prefer fruit flavored candy, there is a product just waiting to be devoured by the handful at your next movie outing, and as the name attests. you needn’t worry about a shortage of supply.

Are you a fan of these sweet morsels of licorice, or do you prefer their fruit-flavored siblings? We would love to hear all of your Good & Plenty and Good & Fruity memories in our comments section below.

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