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endurance remembers..."Follow my nose,it always knows".Toucan Sam was a cool mascot with a pretty good cereal.Aside from the cereal shape,was there ... More »
Posted on 10/19/07
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Kids have been following their noses to the beat of Froot Loops since 1964, when Kellogg’s unleashed the multi-colored fruit-flavored rings to a cereal-hungry public. Originally created with three “flavors,” cherry, lemon and orange, there have been a number of other flavors added since then. But, what of those other flavors? It has long been questioned whether they have a unique fruit flavor, and word on the street now is that according to Kellogg’s, the flavors are at least similar, though ask any kid and they’ll swear each has its own unique signature. At least memories of the resulting “Frooty Milk,” the awe-inspiring milk and cereal by-product left in the bowl once the cereal has been gobbled up, have remained deliciously the same.
The cereal is fine and all, but what would Froot Loops be without its ubiquitous mascot, the one-and-only Toucan Sam? Arriving on the scene at the same time as the cereal, Toucan Sam originally featured two pink stripes on his pronounced proboscis. During the 1970s, the stripes on his big beak were updated to represent the three flavors of the cereal – yellow for lemon, orange for orange and (you guessed it) red for cherry. Of course, with the addition of the aforementioned other flavors, the beak is no longer “correct” though few seem to have noticed.
Toucan Sam was originally voiced by “the man of a thousand voices”, Mel Blanc (the voice of classic characters like Bugs Bunny, Daffy Duck, Sylvester the cat, Tweety Bird, Porky Pig, Fred Flintstone, Yosemite Sam… oh forget it, the list is too long.) Early commercials featuring Toucan Sam were famous for the distinctly American voice and the use of Pig Latin. Later, ad execs for the cereal decided to switch the ordinary American voice of Toucan Sam for the English accent we’ve come to know and love today. They hired a legendary voice of Disney, Paul Frees, who would go on to voice Toucan Sam for a number of years (later to be replaced by Maurice LaMarche.)
Today, the Froot Loops themselves can be found in a variety of forms, from cereal-and-milk bars to fruit “snacks.” For a while, Eggo even had a Froot Loop Eggo waffle. Whether you liked your Froot Loops in a bowl, dry, with milk, in a bar, or in your waffles, it was always easy to follow your nose towards the part of a complete breakfast known as Froot Loops.
