Tony the Tiger

Tony the Tiger

Extolling the virtues of Frosted Flakes for over half a decade, Tony the Tiger has exclaimed his way into the hearts of kids and adults everywhere with his exuberant expression, “They’re Grrrreat!” But Tony did more than that, he taught every kid a lesson along the way – the importance of having a balanced breakfast every morning. Continue reading...

Trix Rabbit

Trix Rabbit

Usually when one repeats the same task and yet expects a different result, it is a textbook example of insanity. But there are exceptions. When a generous helping of Trix cereal is involved, you can’t really blame that bunny for repeatedly trying to snag himself a bowl. In fact, it’s hard not to sympathize. And for all that effort, one thing is indisputable; Trix Rabbit has sold a heck of a lot of cereal over the years. Continue reading...

Pillsbury Doughboy

Pillsbury Doughboy

First off, and for the sake of accuracy, it should be noted that lovably irresistible lump of dough with the chef’s hat is really named “Poppin’ Fresh.” Most, however, know him simply as the Pillsbury Doughboy, the giggly mascot with the sensitive tummy. And when he was called on to represent a line of fresh-baked rolls, he didn’t hesitate to rise to the occasion. Let's take a look back at this memorable mascot, shall we? Continue reading...

Spuds McKenzie

Spuds McKenzie

A dog named “Honey Tree Evil Eye” just doesn’t have a nice ring to it in terms of advertising mascots. Change the moniker to Spuds McKenzie, however, and you have a partying pooch that anyone could love. In fact, that universal love-fest from people of all ages is what would eventually lead to the curtailing of the beer-hawking bull terrier’s appearances. Continue reading...

Libbyland Dinners

Libbyland TV Dinners

With a white suit and cowboy hat, accentuated with a snappy orange scarf, he endeared himself to children everywhere by offering the little buckaroos an alternative to boring adult food. He was Libby the Kid (that’s Billy the kid spelled backwards … sort of) and he wrangled up some tasty TV dinners during his short stay with us. Let’s take a look back at this fondly remembered food from yesteryear. Continue reading...

King Ding Dong

King Ding Dong

He was the regal mascot for the crown jewels of crème filled treats, living high on a hill in his chocolate castle surrounded by the obligatory fudge-filled moat. Ladies and Gentlemen, introducing His Royal Highness – King Ding Dong. Let’s take a look back at this beloved Hostess mascot from yesteryear. Continue reading...

Hawaiian Punch

Hawaiian Punch

Until the 1980s, commercial-watching consumers could catch the striped-shirt wearing mascot, Punchy, popping the unsuspecting tourist Opie/Oaf after offering him a nice Hawaiian Punch. Punchy’s fisticuff days are a thing of the past, but that ruby-red concoction many of us have grown to love over the years remains as popular as ever. For over 60s [...] Continue reading...

Crunchberry Beast

Crunchberry Beast

Ah, there is nothing like the fresh taste of Crunchberries in season. With hints of strawberry and, of course, a crunchy exterior, it would almost seem you could live on the little pink fruit. And, in case you were wondering, there was a particular species of animal that thrived upon these berries for its daily nutritional needs - the Crunchberry Beast. Continue reading...

Mr Zip

Mr. Zip

He was a tireless public servant, facing indifference and ignorance at every turn. And yet, with the monumental task he was given, he performed like a true hero and made sure that all correspondence was handled in the most efficient manner. He was Mr. Zip, “Zippy” to his friends, and he made the world a better place, five little numbers at a time. Continue reading...

Colonel Sanders

Colonel Sanders

When it comes to iconic characters in advertising history, most are fictitious, the product of someone’s vivid imagination. One colorful exception was Colonel Harland Sanders. Wearing his immaculate white suit, skinny tie and sporting his trademark goatee, Colonel Sanders professed the virtues of his plump juicy chicken, fried up with his secret “11 herbs and spices,” to anyone who would listen - and it turned out that millions did. Today, we honor the real man responsible for bringing Kentucky Fried Chicken to the dinner table. Continue reading...